In Praise of the Fluffernutter

Last night, as I was reading Fashionable Food: Seven Decades of Food Fads, I found (on page 301), Sylvia Lovegren has listed Fluffernutters (alongside utter crap as Screaming Yellow Zonkers and and Harvey Wallbangers) as near-inedible foods given ridiculous names in the 1970s.

I am here to publicly state: Ms. Lovegren, you are wrong.

First off, the Fluffernutter has been called such in printed labels and cookbooks since at least 1961, according to the trademark infringement lawsuit they filed against Williams-Sonoma last year. Still, I understand, as an author you can’t vet every single item you mention in passing.

However, unlike the dreck you listed with them, a Fluffernutter is delicious. Perhaps my taste buds have not “advanced beyond the Seventies”, as you wrote, but a Fluffernutter is not that far removed from a standard peanut butter and jelly sandwich. The peanut butter is salty, the Fluff — and it must be Durkee-Mower’s Marshmallow Fluff, and not some bogus substitute — is sweet, and as we all know, that salty-sweet combination is delightful.

Did you even try it? Or did you just find the name funny and the ingredients odd and decided to add it to the book? How long could it possibly have taken to track down a container of Fluff and make a sandwich? A couple hours?

I have to say, I’m genuinely saddened to have read that in this book. Up until last night, I’d chuckled along with you as you wryly dismissed foods: Jellied gazpacho?! Ha! What were they thinking?

But now, all I see is is negligent research done by a food snob — and it makes me wonder: how many other foods did I read about in the past 300 pages you deemed unfashionable that were actually good?

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4 thoughts on “In Praise of the Fluffernutter

  1. I’m here to tell you that I took a fluffernutter to school every day when I was in elementary school, which was definitely pre-1970. AND I have a container of Marshmallow Fluff in my cupboard, right this minute. So it springs eternal.

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